Craigslist Best Practices
Written by Brett
Thursday, 17 February 2011 12:46
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We speak to agents everyday that ask us for our Craigslist "secret formula" for success. The truth is that there really isn't some magic formula to a successful Craigslist campaign, however, getting a better understanding of how and why some postings are flagged on Craigslist can greatly increase your success.

TOP RULE: Craigslist is a marathon, not a sprint. If you are eager to get every listing on Craigslist and then repost everyday, your listings won't last long and you will eventually be ghosted. Click here to learn about ghosting.

Here are some things to keep in mind while posting to Craigslist that can help you to minimize flagging and maximize results.

  1. Do not post your entire inventory in one day. If you try to post a large amount of listings in one day you could potentially run into problems. Spread out your postings throughout the week so you will always have vehicles towards the top of the list without spamming the system. Typically we recommend not posting over 20 listings per day spread out over 2 or 3 times per day.

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  3. Delete old ads.  Deleting ads is one of the best things you can do to be successful.  Craigslist wants you to delete your ads before reposting them.  It is also required to wait 24 hours before reposting an ad.

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  5. Repost about every 3-4 days. Running a program such as CCleaner is essential to this point. Run CCleaner before you begin posting every time. If you notice you're not getting as many calls as before it's probably because your listings are too far back in the listings for the Craigslist users to notice. Just as with regular posting, do not repost your entire inventory in one day. Spread it out to avoid having issues with Craigslist. Download CCleaner here for free.

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  7. Do not use "canned" information. Example: To see more properties visit my website!  I work for you!   If you have the same blurb in every single listing, it’s simple for Craigslist to search that sentence, or even your competitors to search for your listings. The listings would appear to be the same to Craigslist if you're using canned information.

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  9. “I keep getting the similar posting error.” Typically this happens when you are trying to repost the same vehicle too many times. Try using the Randomize button and switching to the plain layout. If that does not work then wait 24 hours and try again.

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  11. “I can't find my listings when I search.” Usually when this happens your Craigslist account has been ghosted. Try posting from a different computer than the one you normally use to see if the computer may be the problem. Try creating a new account from a completely different location and this should fix the problem. Remember to run CCleaner before posting.

Remember, Craigslist is a marathon not a sprint, and when used properly will generate additional phone and Internet leads. However, use it incorrectly and you could find that your sacrificed long term success for a short term gain.

Last Updated on Tuesday, 12 July 2011 15:54